The goal of every affiliate marketer is to find the most lucrative market to target. Often, they imagine that there is a simple formula they can use. In truth, however, the situation is more nuanced. It's just tried-and-true methods of advertising that have stood the test of time.
There are strategies that have been successful in the past with online marketing that are also successful in the present with online affiliate marketing. Boost your sales and stay competitive in affiliate marketing with these three tried-and-true strategies.
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The three strategies are...
1. Creating individual web pages to advertise each of your products.
To save money on web hosting, do not combine everything into one large file. An individual website dedicated to a single product is preferable.
Product reviews should always be available for readers to peruse before making a purchase decision. The inclusion of user reviews is also highly encouraged. Make sure that the customers are willing to have their name and likeness used on the product's promotional website.
Articles describing the product's many applications could be another website addition. Add compelling visuals and calls to action to encourage readers to take action. Each headline needs to entice the reader to click through to read more (or even get in touch). Draw attention to what makes you unique. This will aid your readers in understanding the page's content and pique their curiosity for more.
Provide your audience with free reports. Put them as prominently as possible at the top of the page. Make an effort to craft autoresponder messages that can be sent out to potential customers who enter their information in your signup form. Research shows that after seven interactions with a potential customer, the sale is likely to be finalized.
2. A successful sale or a visitor leaving the site never to return.
By sending them helpful content at predetermined intervals, you can prompt them to consider buying your product again down the road and ultimately seal the deal. Ensure that the material is geared toward convincing readers of a particular benefit of the product. Make sure it doesn't come off as a sales letter.
Think about the things that matter to your customers, like how your product will improve their quality of life. Create attention-grabbing subject lines for your emails. Avoid using the word "free" if at all possible, as some older spam filters may immediately mark your message as spam if it contains that word. Try to persuade those who have signed up for your free reports that they are missing out on a great opportunity if they do not use your services.
3. attract customers who are actively interested in what you're selling.
Think about it: if a person lands on your website and isn't remotely interested in what you're selling, they're probably not going to stick around. Create content for online periodicals like ezines and reports. In this way, you can find publications that cater to your ideal clientele, increasing the likelihood that they will read what you have to offer.
It's recommended that you publish at least two articles of 300-600 words each per week. If you keep up with the writing and upkeep of these articles, you could attract as many as 100 qualified visitors per day to your website.
Keep in mind that only one person out of every hundred will actually purchase what you're selling. At a conservative 10% conversion rate, if you can attract 1,000 qualified visitors to your website in 24 hours, you should be able to make 10 sales.
When broken down into their component parts, the strategies outlined above don't seem too daunting. All you need is some patience and a strategy.
Apply these strategies to as many affiliate programs as you can. Not all marketers are able to make it without giving up their day jobs, but you can do it.
On the plus side, just think of the massive paychecks you'll be receiving...